Lina - VA5357
Full-Time
Job Title
Social Media Manager
Availability
Full-Time
Languages
English, Spanish
Country
Colombia
Resume
https://osp.li/9e77f5
Screening Interview
https://osp.li/95d6b0
Short Interview
https://osp.li/b9de15
Portfolio
Internet Speed Mbps
500
Computer Specs
Processor: Apple M1 | Memory (RAM): 8GB | Storage: 500GB | OS: macOS Sequoia 15.4.1
About me
Digital and social media strategist with over 8 years of experience designing and executing impactful online communication strategies. Skilled in content creation, community engagement, and brand positioning. Passionate about using data-driven insights to enhance digital presence and foster online communities. Extensive experience managing social media platforms, developing marketing campaigns, and producing multimedia content, including podcasts. Adept at leading teams, collaborating cross-functionally, and leveraging emerging trends to drive engagement and growth.
Education
UNIVERSIDAD PONTIFICIA BOLIVARIANA VIRTUAL
Year
2024 - Present
Course
Master’s Degree in Marketing Management
Experience
Social Media Content Creator & Community Growth Manager2024 - 2025
- Developed and executed a content strategy tailored for social media platforms, focusing on engagement and community building.- Grew the Reddit community from 10 members to over 1,200 through organic engagement, content marketing, and strategic outreach.- Created and launched a podcast to expand brand awareness and provide value-driven content.- Monitored analytics to track performance and optimize social media strategies.- Collaborated with industry influencers to establish and enhance collaboration's presence within the industry.
Social Media Manager & Digital Marketing2022 - 2023
- Created content for various social media channels, achieving a 200% increase in followers within six months.- Monitored and analyzed social media metrics using tools like Google Analytics, providing actionable insights for optimization.- Managed social media platforms for a digital marketing agency, achieving a 30% increase in engagement.- Administered social media platforms and built an online community of over 10,000 followers.- Led and executed successful email marketing campaigns, increasing open and click-through rates with HubSpot.- Utilized marketing automation platforms and CRM systems to track and analyze email campaign performance with HubSpot.
Social Media Manager2019 - 2022
- Successfully managed and expanded the social media presence of the brand Soy Mujer Élite, achieving a 50% increase in followers.- Developed engaging and shareable content for social media platforms, increasing brand recognition and follower engagement.- Implemented SEO strategies to optimize content, resulting in increased organic traffic and improved search engine rankings.- Created and maintained an editorial calendar for content publication, ensuring the timely delivery of high-quality articles. - Contributed to the development and execution of social media campaigns using Canva design templates.
Social Media Manager2016 - 2016
- Managed social media platforms for a company, achieving a 20% increase in followers and a 15% increase in engagement.- Monitored and analyzed social media trends and competitor activity to inform marketing strategies.- Optimized scheduling practices using social media management tools like Hootsuite and Buffer.- Implemented successful social media campaigns that resulted in a significant increase in followers.
Skills
Social Media Management,Video Editing,Graphic Design,Admin / Executive Support,Real Estate Video Editing
